This project was sponsored by Chase Design. The overall goal of the project was to create a memorable, frictionless pop-up retail experience for the tequila brand, Patrón. My concept for this brand was a pop-up style bungalow that would exist in high-traffic tropical vacation areas. The main sources of revenue for the space would not only be the bar, but also an ordering wall where customers could order their favorite tequila directly to their hotel, AirBnb, or rental home. This pop-up would not only bring Patrón to the beach, but it would also easily bring Patrón to their customers' vacation doorstep.
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